The price of President Barack Obama’s BRAIN may have just skyrocketed. Last year, the White House unveiled a bold project to map the human brain in action, the Brain Research through Advancing Innovative Neurotechnologies (BRAIN) Initiative, and commanded several federal agencies to quickly develop plans to make it reality. To kick-start the project, the president allocated about $100 million this year to BRAIN, spread over the National Institutes of Health (NIH), the National Science Foundation, and the Defense Advanced Research Projects Agency.
Now, after more than a year of meetings and deliberations, an NIH-convened working group has fleshed out some of the goals and aspirations of BRAIN and tried to offer a more realistic appraisal of the funding needed for the agency’s share of the project: $4.5 billion over the course of a decade.
Neuroscientist Cornelia Bargmann, of Rockefeller University in New York City, who led the working group, sought to put that cost in perspective at a press conference today, saying it amounted to “about one six-pack of beer for each American over the entire 12 years of the program.”