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Science 7 September 2007:
Vol. 317. no. 5843, p. 1343
DOI: 10.1126/science.317.5843.1343
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News

The Art of Virtual Persuasion

Greg Miller

Social scientists are finding that online experiences influence offline thinking (see main text) and that manipulation--for political, advertising, or other purposes--may be much more sophisticated in virtual environments.

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Science. ISSN 0036-8075 (print), 1095-9203 (online)