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Science 17 March 2000:
Vol. 287. no. 5460, p. 1917
DOI: 10.1126/science.287.5460.1917c

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Medical research advocates are bemoaning their lack of star power when it comes to battling the animal rights movement. While the high-visibility People for the Ethical Treatment of Animals (PETA) is getting help from glitterati such as ex-Beatle Paul McCartney, officials at the opposing Foundation for Biomedical Research (FBR) say they're having no luck getting stars to align their way. "I've got a bunch of Nobel laureates on my board," says FBR director Frankie Trull. "But can they get a celebrity? No."

The animal rights movement is richer than ever, judging by PETA's end-of-the-year fund-raising figures. Thanks in part to a Hollywood bash hosted by McCartney and attended by such names as Alec Baldwin, Pamela Anderson, and Richard Pryor, PETA pulled in $16.5 million in 1999, a healthy leap over the previous year's $14 million. "We're bigger every year," affirms PETA president Ingrid Newkirk. And increasingly global: 3 months ago the group, which has four European offices in addition to its headquarters in Norfolk, Virginia, opened an office in Bombay. Why India? "Vegetarianism is fading," explains Newkirk, and "the leather industry is huge."

Meanwhile, the Washington, D.C.-based FBR, with a budget of less than $800,000, is grinding its teeth with envy. There has been a troubling increase in antiresearch activities--such as the ransacking of neurology labs at the University of Minnesota, Twin Cities (Science, 16 April 1999, p. 410). And Trull is particularly concerned about PETA's inroads into schools. "There's a whole new generation" of animal rightsers blossoming now, she says, "and the celebrities are helping."

The FBR has a sexy new Web site (www.fbresearch.org), but what Trull really wants is some show biz support. Even celebrities with health problems, though, won't play ball. "Take Mary Tyler Moore--a diabetic--she remains a big animal rights advocate," says Trull. Those who do sympathize won't go public, she says, "because it brings them negative publicity."





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Science. ISSN 0036-8075 (print), 1095-9203 (online)